分析百度搜索算法中:收录骤增骤减背后的原因

在我的印象中,百度是最为古怪多情的一个搜索引擎。

众多站长对百度也是又爱又恨,可奈百度在国内份额太大,作为SEOer、站长,不得不好好做百度搜索引擎优化

无论是内页比首页排名更靠前,还是首页被K等惩罚情况。在我往期的文章都有写过,都是经验之谈,可借鉴。

这篇文章都是慕哥亲身经历,并加以总结,从而得出来的结论。不能说完全正确,但也有一定的可学性。

在前段时间,历经了搜索引擎惩罚“大灾难”后,除了稳定增长收录等情况外,出现过一次收录骤增骤减、关键词排名迅速上升的情况。

针对于这种情况,最开始我以为百度又要给我脸色看了,曾经也有过这种情况,不过没出现骤增。也有很多SEOer说:百度惩罚站点的某些情况下,最开始会给你好的收录和排名。

我个人持保留意见,但是这种情况也让我心里不踏实,毕竟突然从180多增加到370多,有点激动也很担忧。

收录骤增骤减背后的原因

收录骤增骤减背后的原因

这就像是牢狱的犯人,在即将被处死后吃一顿味美,让你乖乖的上路。

当收录继续缓慢增长的时候,我就在思考:“难道是历经大难而后福?”,结果没高兴几天,收录又给降了下来,还好依旧在持续增长。

不得不说,这种情况慕哥也是第一次遇到过,大幅度增长、大幅度下降,暗叹一句:“百度,你真会玩。”

具体索引量我也没仔细排查,再说本站的链接数量、页面,都不足370多。。。

那么,问题来了。

这些多出来的收录究竟从哪里冒出来的?

答:在我看来,其中的收录页面应该是重复出现的,从而导致收录页面比真实页面多这种情况。

为什么会出现这种情况?

答:如果有遇到过“快照回光返照”的情况的站长,应该更好理解点。搜索引擎在不同的时间段都存了快照,从而导致回光返照。也就是说“假如你站点最近的快照是2017/10/10,而明天发现快照是2017/02/10。”这就是“快照回光返照”现象,这种现象并不会给网站带来什么负面的影响,所以不用担心。而这类情况无疑属于同一类,所以不用担心收录问题,迟早会回归正常。

对于关键词排名上升的解释:

在被搜索引擎惩罚之前,博客的部分关键词就有了很好的排名,再加上近期外链增加等SEO因素,排名出现上升也正常。可能在网站恢复期排名会变更、不稳定,但好好地去做优化还是不用担心的!

如果遇到单方面的骤减该怎么办?

之前的文章提到了,遇到搜索引擎惩罚,如何机智的应对,建议去看看。

单方面的骤减主要还是看数据的情况,数据情况反映的问题才是解决麻烦的根本所在。

当然,收集数据也必须要有一个观察周期。要知道,搜索引擎只是机器,只要还是机器,那必定有规律。

我一般都会统计2周左右的数据情况,根据问题的严重程度而定,也可以是半个月。像收录骤减这种情况,主要的就是观察收录方面的变动,其次就是各个方面(比如:蜘蛛抓取频次、关键词排名等)。

如果在这个周期内没有任何恢复的迹象的话,那很有可能遭到了搜索引擎的惩罚,需要找到问题的根源并解决这种情况。

写在最后:

建议关注关注搜索引擎最新算法的相关信息,这样可以提前避免让搜索引擎不满的事情了。此外就是网站的数据情况必须每天都要关注,这样才能找到问题并加以解决。

看完后觉得有收获就分享一下吧,赠人玫瑰,手留余香~

慕哥QQ:2849605720 微信:Muyeseo 加就送一本精心推荐的电子书!【回复 : “电子书”即可】

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